If you have a website that is geared towards a regional audience, then local search engine optimization (SEO) is tremendously important to get the full range of benefits from organic traffic. The key when it comes to local SEO is to focus your efforts on the right things. It does not even have to take …
While search engine optimization (SEO) is the big buzzword when it comes to internet marketing, one thing that many webmasters, especially new ones, forget is that the ultimate metric is not rankings or even web traffic, it is conversions. Conversions can be sign-ups, activity on your website, the clicking of ads, or the purchase of …
Search engine optimization (SEO) is often an integral part of a long-term website marketing strategy, but Adwords, a paid service by Google, can often be equally important in driving targeted traffic, particularly in shorter timelines. For most businesses, it is a balance of the two that will yield the best results in terms of driving …
