Local search engine optimization (SEO) can be a great source of organic traffic for brick-and-mortar businesses. Increasingly, it is also becoming more important in terms of key real estate on Google search ranking pages. Local keyword targeting can also offer lower hanging fruit in many cases, allowing for quicker returns on your time and cash …
Positives of Responding to Negative Reviews
Most small businesses will eventually get a bad review or two when a mistake is made or there is some misunderstanding that occurs. Even the most vigilant business owners face it at one point or another. How you handle negative reviews can be extremely important in not only mitigating any potential damage but also in …
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How to Use Adwords Alongside SEO
Search engine optimization (SEO) is a very important part of any internet marketing strategy and it can yield amazing long-term results and returns. However, it is never an overnight solution. It takes a lot of time and works to rank well for the competitive keywords which can bring you significant and targeted traffic. This is …
Quick Improvements to Local SEO
If you have a website that is geared towards a regional audience, then local search engine optimization (SEO) is tremendously important to get the full range of benefits from organic traffic. The key when it comes to local SEO is to focus your efforts on the right things. It does not even have to take …
Having The Right Mindset To Battle In The SEO, Local SEO War
Every month it seems the SEO and local SEO game plan changes and marketers and webmasters are challenged to their wits end to stay on top of their game and not only survive, but thrive. It’s a war out there and if you don’t have a clear outlook, the right mindset to approach the industry, …
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The Value of SEO For The Small Business
The small business can benefit from SEO regardless of the naysayers out there. The issue is that small business SEO is a means by which the small business can get its brand and ammo out there amidst the volumes of competition. Every day it appears that new companies emerge with the same products and services …
Search Factors That Are More Important Than SSL
According to Google a new update pertaining to their algorithm has (apparently) put SSL’s in the running for “most important trait” when it comes to SEO. Google stated themselves that SSL is going to have some sort of say in the way your organic rankings react, and SEO gurus all over the world reacted to …
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How to Find a Good Local SEO Specialist
SEO is tricky for most people, and local SEO is just as difficult to wrap your head around. Seeing as a lot of people aren’t really sure where to begin specialists can come in handy, but finding the proper specialist is obviously a task that isn’t left to be desired. Great businesses and services always …
Social Media for SEO: Small and Local Businesses
As a local business it can be tough to stand out from the crowd, and as a result you need to be creative and clever with the marketing tactics you’ll be using. SEO (search engine optimization) is a process that is absolutely dominating the internet these days, and it’s pretty reasonable to see why it’s …
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Why WordPress Is Ideal For SEO
WordPress is a blogging platform that allows you to build up a professional look site with all of the bells and whistles, but many people aren’t even sure as to why it’s so sought after. When it comes to content management you always want to have the best option available, and WordPress is definitely a …