John Mueller’s Answers to Negative SEO Attacks

John Mueller from Google recently answered a question about a suspected negative SEO attack. This question was based on a website’s owner’s belief that they were getting a lot of spammy links because their competition was attempting to lower their rankings. The website owner wanted to know whether they should continue to disavow these links …

How Digital Marketing Channels are Being Used by Small Businesses Today

Small businesses (those with limited revenue and between 1 – 500 employees) are now investing more money in digital marketing and less on traditional marketing. About three-quarters of today’s small businesses utilize social media to generate sales and share information about their brand. They recognize how it offers immediate value when it comes to increasing …

How To Write Great Content

Every website needs writing so the search engines understand what it’s about. However, not just any writing will do. Your words must engage shoppers while also providing SEO content. While this may sound challenging, there are some tips that will help make things easier for you. Start with an Outline Remember how your high school …