Earlier the strategy of SEOs used to be driving links to the website in as many numbers as possible. Increase in backlinks was the sure shot to effective SEO then. However, technology advances and so does the protocols pertaining to it. Today, attracting backlinks by just any means whatsoever can lead to penalisation of the …
How User-Generated Spam Affects SEO Initiatives?
While optimizing any site, the focus of a person mostly lies on content included within the site. Webmasters tend to spend ample amount of time focussing on how to get good rank for particular keywords or ensuring that the site is free from any kind of duplicate content. Even though this proves quite helpful but …
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Matt Cutts discusses Penalty Link Examples, Webmaster Tools and SEO
It is that time of the week when Matt Cutts, Google’s chief engineer reveal tricks related to webmasters. And this time it is the Penalty Link Examples. At the time of managing a site, it is always important in having a clear understanding of the linking strategy. It strictly says that one should know the …
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Impacts of SEO: Freshness of Content and Hidden Content
We would discuss some of the most useful information that Matt Cutts, Google engineer and SEO expert, gives. It is quite a known thing that he goes to the source for anything that concerns optimization of site and web-spam. We would answer here some of the questions on the subject. How is a hidden content …
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