Although SEO has evolved in numerous ways the one thing that hasn’t changed is how important it is to be listed on the first page of Google’s SERPs. Studies show that even if you’re listed at the bottom of the first page you’ll still receive more traffic than a typical ad. While there’s a lot …
Continue reading “Tips To Help You Get To The Top Of The SERPs”
In the past SEO (search engine optimization) use to be somewhat magical: If you do this, then maybe you’ll get the results you want. Fortunately, Google has made it much clearer today. Now we have certain guidelines to follow to get the website traffic we want. For this Google wants to see your website’s expertise, …
Negative SEO occurs when someone purposefully harms another website’s organic search traffic. Typically, this occurs when a spammy website (e.g. scraper site, porn, a site infected with malware) links to the negatively impacted website. Unfortunately, as a webmaster there isn’t anything you can do to stop this from happening. This is why so many ecommerce …
Continue reading “Why You Shouldn’t Worry About Negative SEO”
In the past header tags were a critical part of SEO but not anymore. This doesn’t mean they’re unimportant though. Indirectly they’re able to influence your rankings since they make it easier and more enjoyable for your readers. They also provide keyword-rich content for the search engines themselves. As such, you should still be maintaining …
When 1,605 WordPress users were surveyed, about 50% of them admitted they were flagged by Google when they were a hacked website because they contained “malicious content.” Unfortunately, this means that many people don’t realize when they were flagged since Google doesn’t alert you. However, if you move quickly once you’ve been hacked, you’ll probably …
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It happens to all business. Someone doesn’t like your products or services and they complain about it online. Unaddressed these complaints or bad reviews can catch the eye of the public and may be detrimental to your sales. In any case, it’s a good idea to address these reviews and make the best of them …
Here we are, once again watching content marketers and webmasters panicking over what the future holds regarding SEO. The only reasons for this are the changing ethics imposed on the industries by Google. Google is the new sheriff in town regarding SEO and sorry to say, the old ways of doing things will get you …
That rumbling sound you’ve heard often on the web is the result of websites falling off the rails and crashing to the ground. Why? It’s because they’ve been penalized by Google for being bad boys and girls and trying to take advantage of SEO and the search engines themselves. That being said, we need to …
EBay is one of the largest online businesses to grace our modern times, it’s a platform that allows people to buy and trade things virtually (which was rather innovative when it was first shown to the world). EBay is usually a powerhouse, they’re almost untouchable in a sense, until this last Google update that is. …
Continue reading “Panda 4.0 And How eBay Lost Most of Their Organic Rankings!”
While optimizing any site, the focus of a person mostly lies on content included within the site. Webmasters tend to spend ample amount of time focussing on how to get good rank for particular keywords or ensuring that the site is free from any kind of duplicate content. Even though this proves quite helpful but …
Continue reading “How User-Generated Spam Affects SEO Initiatives?”
