Most small businesses will eventually get a bad review or two when a mistake is made or there is some misunderstanding that occurs. Even the most vigilant business owners face it at one point or another. How you handle negative reviews can be extremely important in not only mitigating any potential damage but also in …
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Search engine optimization (SEO) is a very important part of any internet marketing strategy and it can yield amazing long-term results and returns. However, it is never an overnight solution. It takes a lot of time and works to rank well for the competitive keywords which can bring you significant and targeted traffic. This is …
Search engine optimization (SEO) is often an integral part of a long-term website marketing strategy, but Adwords, a paid service by Google, can often be equally important in driving targeted traffic, particularly in shorter timelines. For most businesses, it is a balance of the two that will yield the best results in terms of driving …
Ranking well in local search is a great way for dentists to bring in new patients and to build up their reputation in the local community. It can often be the most targeted and valuable traffic that one can get organically, so it is worth learning about how to do well in those rankings and …
History of SEO If one looks back in time, it is difficult to ascertain when SEO came into existence. However, it is evident that it has been around in different forms ever since the internet came into existence. SEO refers to Search Engine Optimization that is directly built for the search engines. Google as we …
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In today’s SEO strategies, image optimization plays as great a role now as always. The difference is that with new website tech and SEO practices, one must keep up with the latest techniques and apply them properly for maximum effect. In the old days, it was just a matter of slapping up an image, adding …
As has been stated over and over again, SEO has been taking a turn for the better now that Google is focusing its software on scouring the web of spammy, useless, and low quality websites. This means that for the year 2016, there are things you’ll need to do if you want to rank well …
Like with all occupations and specialties, the area of Search Engine Optimization aka SEO requires certain characteristics that separate the chaff from the wheat. There’s an amateur and haphazard way of doing SEO and then there’s the professional way. One will find that most of these qualities are applicable to any occupation, but then again, …
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Let’s say your site is doing just fine in the rankings and suddenly you notice a drop. It could be a drop in just the ranking position or the amount of organic, local, or any subdivision traffic. You’ll have to move quick to plug up that hole before it gets bigger, and doing SEO diagnostics …
There’s no telling what will happen in 2016 regarding SEO. There are so many arbitrary factors involved that the only thing SEO pros and marketers can do is rely on what’s proven to be successful and what the latest strategies and technologies that the search engines use. Picking apart what will work depends on knowing …
