Competition in business is typically healthy, but there are other times when it’s neither healthy nor fair. One such case is competitor pay-per-click (PPC) click fraud. Unfortunately, this is a growing trend, especially in high-value and competitive industries. It happens when a rival business clicks on your paid ads with the goal of depleting your …
How To Use SEO To Grow Your Crypto Business
Regardless of what type of online business you own, you’ll need to conduct search engine optimization (SEO). Without crypto SEO Google won’t know to crawl your website or list you in its search engine results pages (SERPs). But, wait, do you need to hire an SEO company to do this work for you? Let’s take …
Continue reading “How To Use SEO To Grow Your Crypto Business”
Who Should Do Your SEO?
You may wonder if you should head up your website’s search engine optimization (SEO) efforts. To determine the answer, you’ll want to take a few minutes to ask yourself some important questions. Are You Interested in It? If you want to learn the ins and outs of how search engines work, then the answer may …
How To Avoid Mistakes That Affect Google Ranking
To get more visitors to your website, you’ll need to get to the top of Google rankings (a.k.a., search engine results page, SERP). You can’t expect to get there without doing some search engine optimization (SEO). While doing this, there are some common mistakes you need to avoid. Keyword Stuffing Initially, search engine rankings were …
Continue reading “How To Avoid Mistakes That Affect Google Ranking”
Your Ultimate Guide To Law Firm SEO
The basic premise of law firm SEO is to make your website more visible by using proven lawyer SEO techniques. While this sounds simple enough, it can be quite time-consuming because there’s a lot to do (e.g., create content, technical tasks, off-page work). Despite this, there’s a great ROI with SEO if done correctly. Here’s …
Tips For Starting A Blog
Since Google reads text, if your blog has a lot of great content it’ll probably rank higher in the search engine results pages (SERPs) – even for competitive terms. This is why they’re a great content marketing tool. To really get the most of them in the SERPs you’ll need some SEO love and great …
What To Expect With Google’s New Algorithm Update
There’s a new Google algorithm update that recently occurred known as the “May 2022 core update.” These types of updates are meant to make the search results more relevant. To see whether this is true, Google will need two weeks for it to roll out completely. Understanding the New Update According to Danny Sullivan, Public …
Continue reading “What To Expect With Google’s New Algorithm Update”
Why Small Businesses Need An SEO Company
Many small businesses have heard of search engine optimization, and know its importance. But if you are not SEO savvy, your business could fall by the wayside. Here is why your small business needs an SEO company. While you may have a smaller budget than larger businesses, you can actually save money when you hire …
Determining Your Blog’s Word Count For SEO Purposes
Text length is important when creating blogs because Google ranks those that are 1,000 words or higher in their search engine results pages (SERPs). This is why many blogs are creating posts that are over 2,500 words. They refer to these as “cornerstone content.” This content utilizes SEO to help you grow your organic traffic. …
Continue reading “Determining Your Blog’s Word Count For SEO Purposes”
Understanding What Content You Need For SEO – Part 2
Once you understand the importance of local SEO and you’re ready to capitalize on it, there are a few ways of doing so. It’s important to take a moment to look at these so you can start implementing them for your business. Types of Local SEO Content Regardless of what type of content you create, …
Continue reading “Understanding What Content You Need For SEO – Part 2”