In the upcoming weeks, Google will be introducing its new approved platforms for both PC and mobile-devices. The current release date is speculated to be around Late April, with techy’s thinking along the lines of the 21st of April!
Google has been proactive in responding to customer’s questions and concerns.
Primary, exclusive-details, include but are not limited to the algorithm to come being more sophisticated and accessible than perhaps platforms reinforced by Penguin or Panda for example.
- Users may expect the new platform and its supporting algorithm to be implemented within the next week or so.
- Users should expect the ability to access the platform and its elements either through their PC or mobile-device, but without the variance in accessibility. Devices with varying OS and software’s will still interpret the data and present it to users, without different degrees of accessibility (often corrupted or lacking full visual) as it has in the past.
- Interested users may use a new App, called the mobile-friendly-testing tool, to determine whether or not their device will be accepted or accessible to view content. Google has also expressed it will be providing a unique ‘ribbon’ or ID to users through their browsing experiences to verify compliance or accessibility in viewing and/or utilizing content.
Users in the past both on Android, Apple, and other common devices would be able to access content on webpages or Google searches in various degrees dependent upon active flash player or Java-demands embedded into the aforementioned webpage or destination. While some websites allow basic information, other mobile-sites may allow actual logging in, editing/removing content, and even interactive (minor) application software or utilization in copying/saving or sharing of such information, websites, and content. Some websites, without a mobile-platform, will in fact work with users, dependent upon OS, and may only work up to a certain-point, for example, a basic level without allowing an individual or customer to login and manage content, or searches through Google.
How will users know if they qualify for a mobile-website, approved, and recognized in real-time by Google? This information is still yet to be revealed. The baseline for utilizing the internet, on both a PC, as well as mobile-platform will represent its significance, accessibility via the grey box, and accredited Ribbon represented by Google. Different devices will perhaps do better than others with performance and presentation of said website-content. Updating your mobile-device, just as with your PC, is equally important to the accessibility and performance of viewing information online with your device through efficiency and ease.
Website owners and content creators alike should consider the potential value behind not only making their website or content mobile-friendly, but also pursuing such accreditation or recognition through Google. This, along with search result consistency, will present a more common trend, or popular appeal to website owners and their content as they are not only recognized for creating the content in such a form to be viewed on mobile, but also recognized by Google for doing so.
This hyperlink may be used by Google systems to check accessibility and mobile-friendly website value, but should be used with discretion as it is not always real-time, and this still being a new feature can present a misleading impression as to which websites are mobile-friendly, and which are not, as this is still a developing feature, respectfully in its adolescent or BETA-stage: https://www.google.com/webmasters/tools/mobile-friendly/