Unfortunately, the connection between email marketing and SEO isn’t obvious. After all, Google doesn’t crawl through and rank each of your emails nor does having a large list of email subscribers help you rank higher for your keywords of choice. This doesn’t mean that it isn’t a helpful tool though. In fact, it’s able to …
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About 33% of all the mobile searches conducted on Google are local. Searching for things “near me” is fueled by mobile technology. When people are out doing things they want to know the best places to do other things. As a contractor you may wonder if this affects you, but as mobile search continues growing …
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As a small business owner your main goal is to create a business you enjoy around a lifestyle you love. You hope to accomplish this so you can work fewer hours. While this sounds great, two things often stand in your way: productivity and efficiency. There are a few things you can do to overcome …
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At the beginning of June Google released a “broad core algorithm update.” They seemed to hope that nobody would freak out because of this update, but people freaked out anyway. Some sites like CCN even went so far as to report a 90% decrease in their organic visibility. This is just one example of how …
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Today, Google my Business is very important for websites, especially those that are concerned with their local SEO SERPs. This is because it heavily influences what shows up underneath of when a map is seen by your visitors. It’s important to understand that this is different from what shows up in the local organic though. …
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No follow links have been at the center of many heated debates recently. As such, it’s no wonder that many people want to know as much as possible about them. Why People Believe These Links Have Ranking Value There are several reasons for this belief, including: Google Search Console clearly shows that they’re seen by …
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When you’re working on setting your website up with good, local SEO it’s important to use the right tools and know how to use these tools properly. One of the best tools you can have in your arsenal today is Google My Business. Understanding What Google My Business Is This is a free tool that’s …
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Small businesses (those with limited revenue and between 1 – 500 employees) are now investing more money in digital marketing and less on traditional marketing. About three-quarters of today’s small businesses utilize social media to generate sales and share information about their brand. They recognize how it offers immediate value when it comes to increasing …
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Reviews are the lifeblood of any local business. In fact, positive local reviews play a critical role when a consumer is considering what product to buy or what company to work with. What many people don’t realize though is that Google My Business (GMB) reviews also affect your local SEO, which is why you should …
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Marketing your small business can be challenging, especially since what works for one business doesn’t necessarily work for another. All you can do is strive to find the best ways of internet marketing your business. Fortunately, there are a few things that work for almost any business. Never Start Marketing Until You’ve Established Your Goals …
