Category: Affordable SEO
Getting Caught Up On The Recent History Of Google Ads
2020 is a year that marks several anniversaries, one of which is the 20th birthday of Google Ads. Now that may not sound like a big deal, but you may change your mind when you think about just how integrated into life Google Ads have become. In recent years, internet advertising has gone through several…
Should You Hire A Marketing Agency?
It’s happened to small businesses all over the country, and even around the world: a big corporation rolls into town sets up shop and before you know it, all the mom-and-pop stores are going out of business. Large corporations have a few advantages over small and medium independent companies, but one of the biggest is…
Can SEO Be Effective In Multiple Cities?
One of the key aspects of local SEO is targeting specific locations like cities. But what if you want to target multiple cities at once? Well, using local SEO is one way to do this. However, it’s easy to wrong and actually end up hurting your search result ranking. When it’s done the right way,…
Four Ways To Make The Most Of SEO During The Pandemic
There’s no question that the pandemic has had a huge impact on company budgets, especially when it comes to marketing. Shutdowns have meant lower profits, and that means that nonessentials will have to be cut out of the spending plan for a while. So, why is SEO an essential part of marketing in the pandemic,…
Importance Of Local SEO To Multi-Location And Small Businesses
Most multi-location and small businesses come across a similar predicament while competing with big national level brands and that is a limited budget. This is the reason why local SEO is a powerful marketing weapon. It provides an opportunity for smaller businesses to compete with the larger brands in the continuous battle for surviving in…
Reasons Why You’re SEO Optimized Content Will Not Appear In The Google Ranking
One of the most common challenges a content marketer encounters is the website not ranking well in the search engines. These content marketers may be doing certain versions of content marketing right such as regular blogging, and updating the design of the website. But after numerous rounds of keyword research under their belt they fail…
A Modern Guide To Google Reviews
It’s the 21st century, and if that means anything for business it means that having positive Google reviews is a must. Lots of positive reviews on google are a great way to gain the trust of potential consumers. Mostly because they are more likely to trust their fellow consumers than the companies they’re buying from.…
Copywriting And Content Writing
In order to get the most out of content creation, it’s important to know how to create and manage content and the different types of content creation available. It’s easy to be confused by these different types, especially content writing versus copywriting. While similar, they hold distinct differences that are important to know for content…
How Does Local SEO Bring More Patients to Your Dental Practice in Tampa
How Local SEO Attracts Patients to Your Dental Practice in Tampa, FL A few summers ago, a dentist friend of mine in Hyde Park called me in a bit of a panic. She had just spent thousands on a shiny new website, but her phone still wasn’t ringing. Meanwhile, the practice two blocks down, with…
Tactics For SEO Title Tag Optimization
Title tags may be the first skill learned by SEOs, but that doesn’t mean they should be dismissed as a beginner’s technique. Title tag optimization is important for any SEO. Cyrus Shepard, a Moz SEO consultant did a talk on Advanced Title Tag Optimization, during which he explained the critical nature of title tags in…
What To Do With An Old Blog Post
In the early 2000s, something new hit the internet: the corporate blog post. For a few years, it seemed like every company with a website was coming out with a blog. But with this influx of quantity, came a serious reduction in quality. Many of these blog posts focused solely on filling up a page…
Is Taking The Time For SEO Really Worth It?
In the day and age of e-commerce and all things digital, chances are if you’re a business owner you’ve heard about the importance of SEO when it comes to increasing your company’s visibility on the net. But you might be asking yourself, is it really worth it to spend the time to create and upkeep…
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