Big companies understand that their success depends on investing a lot of money in marketing so they can get the attention of prospective clients. Unfortunately, small businesses, especially the ones that are just getting started, also know this truth but don’t have a lot of money to invest in small business digital marketing. On the …
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There are many great benefits to using social media for your business, one of which is that it helps you with your other digital marketing efforts. For instance, while it isn’t a ranking factor for your lawyer SEO, its benefits do feed into it. Therefore you need to invest in both of these. This combination …
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Websites play an essential part in our everyday lives. We interact with them in a variety of ways throughout each day. More often than not, this is something we’re doing on our phones. Today about 62% of all website traffic comes from these mobile devices. Therefore, it’s in the best interest of those who engage …
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A smart and effective method for law firm SEO is creating content. This digital marketing strategy allows you to reach more potential clients online. It’s also beneficial in more ways than merely social media likes and website traffic. This is because, on various platforms, it’ll take on various forms. Of course, you’ll need to know …
There are a lot of SEO agencies that take advantage of companies that aren’t familiar with SEO. Law SEO has seen its fair share of these deceitful agencies as well. While these firms are inexpensive, they fail to deliver on their promise of offering significant results. Fortunately, there are some ways you can tell the …
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Regardless of what type of website you’re creating, it needs digital marketing. Part of this effort means creating content so that the search engines understand what your website is about. Unfortunately, not all writing is equal. You need to find a balance between engaging your shoppers and providing SEO content. Although this probably sounds quite …
The main goal of local SEO is to establish your business’ visibility in Google’s top three organic search results and on the Local Map Pack itself. There are many factors at work here to determine where you’ll be listed. Some of these include local presence, relevance, and authority. One way of doing so is through …
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Throughout the past decade, we’ve frequently heard that the future of online search lies with voice search, and now it’s finally here. Today, 66.3 million American households own a smart speaker, and 71% of these owners say they prefer to use them instead of typing out their queries. Experts believe this number will continue to …
There’s a lot of noise surrounding your local SEO strategy. Not only will you hear about the nuances of specific websites, but your to-do list can become quickly flooded with tasks that aren’t relative to the big picture. However, none of this will even matter if you ignore your competitors. How to Conduct an Ambitious …
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Recently Google announced that they’re rolling out new search updates. These are expected to occur over a few weeks. Their goal is to make it easier for Google search users to find high-quality search results by reducing how much low-quality content that’s seemingly ranking high within the search results pages (SERPs). Google says that its …
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