Reviews are the lifeblood of any local business. In fact, positive local reviews play a critical role when a consumer is considering what product to buy or what company to work with. What many people don’t realize though is that Google My Business (GMB) reviews also affect your local SEO, which is why you should …
Continue reading “Understanding How Local Reviews And SEO Are Related”
Every website needs writing so the search engines understand what it’s about. However, not just any writing will do. Your words must engage shoppers while also providing SEO content. While this may sound challenging, there are some tips that will help make things easier for you. Start with an Outline Remember how your high school …
Introduction If you want more exposure to your company’s website, you need to think about being on the first page. But many websites want this, and the fact of the matter is, not everyone can be on the first page. If you have ever wondered why your site is on the first page, continue to …
Continue reading “Why Is My Website Not Ranking on the First Page?”
Since 2004 it seems that every year there’s an article about SEO being dead followed by 100 more about why it isn’t dead. There is a small basis in fact here (e.g. organic search decreased 2% between 2016 – 2017). In the third quarter of 2018 it grew by 9% though. While Google leads the …
The phenomenon of zero click search is growing rapidly today. By implementing it in your keyword research and content creation you’ll be able to better optimize your website for Google. This is especially important if you’re trying to rank for terms related to currency conversion, time zones, or “how to” do something – things people …
Continue reading “The Growing Phenomena of Zero Click Search”
Today you can’t simply hang a shingle or hand out business cards and expect to get a lot of customers. A growing number of people are searching for local businesses online today. In fact, Google says about two-thirds of smartphone users will make a purchase from a company who’s taken the time to customize information …
When 1,605 WordPress users were surveyed, about 50% of them admitted they were flagged by Google when they were a hacked website because they contained “malicious content.” Unfortunately, this means that many people don’t realize when they were flagged since Google doesn’t alert you. However, if you move quickly once you’ve been hacked, you’ll probably …
Continue reading “Lengthy SEO Penalties Faced by Hacked Websites”
Traditionally, accessibility hasn’t been given much thought in terms of SEO and web development. However, there are some reasons why its importance is something you shouldn’t overlook. How WordPress Addresses This Issue Unfortunately, WordPress addresses this issue as though it were an afterthought. This is because they’ve created a plugin to take care of things …
Continue reading “Why Accessibility is Important for SEO and Sales”
When people hear about SEO they typically think about search engines like Google. They also think about how this search engine has a broad appeal for global audiences. However, what most people overlook is what’s known as local SEO – what ensures that your website is found by people who live near your business. There …
It takes a lot of time and patience to build up a great online reputation for you and your business. In the beginning it’s especially difficult to prove to others that you own a worthwhile business. This is because many consumers judge a business by the quality of its online reviews. Studies have even been …
