The best reason to create video content for your brand is search engine optimization (SEO). Not only does search engine optimization form your marketing process’ foundation but it directing impacts your bottom line. Videos greatly impact this. Here are a few reasons why. Since Google cares about video content, you should too Google’s internal algorithm …
Your Ultimate Guide To Law Firm SEO
The basic premise of law firm SEO is to make your website more visible by using proven lawyer SEO techniques. While this sounds simple enough, it can be quite time-consuming because there’s a lot to do (e.g., create content, technical tasks, off-page work). Despite this, there’s a great ROI with SEO if done correctly. Here’s …
Tips For Starting A Blog
Since Google reads text, if your blog has a lot of great content it’ll probably rank higher in the search engine results pages (SERPs) – even for competitive terms. This is why they’re a great content marketing tool. To really get the most of them in the SERPs you’ll need some SEO love and great …
What To Expect With Google’s New Algorithm Update
There’s a new Google algorithm update that recently occurred known as the “May 2022 core update.” These types of updates are meant to make the search results more relevant. To see whether this is true, Google will need two weeks for it to roll out completely. Understanding the New Update According to Danny Sullivan, Public …
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The Psychology Of What Makes People Buy Your Products
It can be easier to run a business and sell your product and services when you understand more about what drives people to make decisions. While each market and audience are different, there are some common themes and factors which are often identified across many different areas. There are various selling tips that many companies …
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Why Is My Google My Business Profile Suspended?
We all know it is important to have a Google My Business profile. Without this, many of our clients may find other companies to do business with. If you find that you have a suspended business profile, stay tuned. We will explain why this may have occurred and what you can do to remedy the …
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Why Small Businesses Need An SEO Company
Many small businesses have heard of search engine optimization, and know its importance. But if you are not SEO savvy, your business could fall by the wayside. Here is why your small business needs an SEO company. While you may have a smaller budget than larger businesses, you can actually save money when you hire …
Why Reviews Are Important For Local SEO
When you own a business, whether it is a dentist’s office or a shoe store, it is imperative to have reviews. You may wonder why your business does not have very many business reviews when other locals have many. It is a matter of doing local SEO, as well as performing it correctly. Reviews are …
Why Title And Description Metatags Are Important To SEO
Anyone who’s in the search engine optimization (SEO) world has heard of title metatags and description metatags. They plan an important part of your on-page optimization. However, some people tend to underestimate just how important they are. Since the search engines are paying attention to them it’s time for you to learn more about them, …
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Determining Your Blog’s Word Count For SEO Purposes
Text length is important when creating blogs because Google ranks those that are 1,000 words or higher in their search engine results pages (SERPs). This is why many blogs are creating posts that are over 2,500 words. They refer to these as “cornerstone content.” This content utilizes SEO to help you grow your organic traffic. …
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