For a brand to be successful in 2023, it’ll need a good, solid social media marketing strategy. This is because more people are searching for things there than ever before. With Google’s new Short Video Result Type, you can use your social platforms to give your organic traffic a boost. Why should your SEO marketing …
Most people who invest online start by collecting information before making their investments. This is how they find new brands, services, and products. Therefore, as a company, it doesn’t matter if you use social marketing or search engine optimization both work well to attract new customers to help sustain your brand’s growth. With this in …
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Big companies understand that their success depends on investing a lot of money in marketing so they can get the attention of prospective clients. Unfortunately, small businesses, especially the ones that are just getting started, also know this truth but don’t have a lot of money to invest in small business digital marketing. On the …
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There are many great benefits to using social media for your business, one of which is that it helps you with your other digital marketing efforts. For instance, while it isn’t a ranking factor for your lawyer SEO, its benefits do feed into it. Therefore you need to invest in both of these. This combination …
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One very important part of your local SEO strategy is local pages. These help both the search engines and your customers find your business. However, with the growing number of local searches seen by Google, you need a well-written location page today. It doesn’t matter what type of local business you run; you need to …
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During the crisis in Ukraine, Google has stepped up to gift $15 million in relief assistance. One-third of this donation has been provided from the Google Employee Matching Campaign, while another third was made possible from grants. The president of Google affairs, Kent Walker, stated they’ve put together an SOS signal on Search across Ukraine. …
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We first started to hear about 3.0 over a decade ago in 2006. Many looked at this as preposterous thinking, with the entire concept volatile. But, as technology advanced, we have begun to see the unattainable attainable. Lots already say it is in existence. Everywhere we look, we see change happening. Wherever we look, we …
With click fraud on the rise, it is hard for marketers and company owners to know if they should still use PPC. While this is a very effective way to get traffic to your website, you take the chance of having fraudulent clicks. If you have thought before that PPC was the way to go, …
Continue reading “Want More Effective Ads? Use A PPC Shield”
Google has confirmed that they have made some updates to the local search algorithms that were rolled out in November 2021. This Google update is being termed as November 2021 local search update. The update was rolled out for local search results near the November end and it concluded on 8th December. The Google update …
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Google is continually changing its PageRank algorithm, and these changes result in the search engine optimization (SEO) industry constantly changing. The result is that today many of the traditional standard practices are now deadly sins, and you don’t dare commit them without being penalized by Google, who may even kill your ability to rank. Therefore …
