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    • User Engagement Metrics That Influence SEO

      User Engagement Metrics That Influence SEO

      As a business owner you’re probably dreaming of having more traffic arrive at your website. However, as a small business owner you’re also probably wondering where you can find time to do some SEO for your website. Here you’re not alone – only about 28% of small business owners (one in four) do anything in…

    • Creating a Successful Social Media and SEO Strategy

      Creating a Successful Social Media and SEO Strategy

      Viral and social media marketing are common initiatives for building a business. However, viral marketing is based more on luck than anything else. This is why you need to focus more on creating SEO optimized content that you can post in various places. For this to work, you’ll need to take several steps. Create Social…

    • From Local to Global SEO

      From Local to Global SEO

      There are many advancements that are changing how people search for things online today – especially when searching for local businesses. One of the biggest changes is that mobile internet use now surpasses desktop use today. At the same time, voice-powered digital assistants are steadily growing too. According to several studies about one-third of all…

    • Things you Should Learn About SEO Right Away

      Things you Should Learn About SEO Right Away

      Entering the world of search engine optimization (SEO) may make you feel intimidated. This is because there’s so much to learn and the amount of information continues to grow as Google makes new updates. While it’s true that there’s a learning curve in the beginning, once you move past this you simply need to stay…

    • Is First Place Where you Need to be With Your SEO

      Is First Place Where you Need to be With Your SEO

      It’s important to think of search engine optimization (SEO) as a competition. After all, there’s only a limited amount of ranking space in the search engine results pages (SERPs), but there are thousands of companies who want the space. In the past, your goal is to get the highest SEO ranking possible for as many…

    • Starting a new SEO Campaign Without Any Money

      Starting a new SEO Campaign Without Any Money

      When you’re ready to launch an SEO campaign, your main hurdle lies in its funding. You’ll find that big-name agencies charge a lot of money each month but that hiring a full-time manager or even a group of specialized contractors for your SEO will charge you just as much money. Three Ingredients of Your SEO…

    • 7 SEO Trends to Expect in 2018

      7 SEO Trends to Expect in 2018

      When it comes to Search Engine Optimization (SEO) you’re entering into a really competitive, quickly evolving marketing field. Throughout its history there’s been a lot of algorithm updates, new techniques and help from new technologies too. While algorithms weren’t updated too often in 2017, many experts believe this will change in 2018. 7 SEO Trends…

    • Mobile and Voice SEO are Driving Factors in 2018

      Mobile and Voice SEO are Driving Factors in 2018

      You can think of SEO as the offensive line of internet marketing today. This is especially true of mobile SEO and voice SEO. Nevertheless, it isn’t something you’d expect. In fact, oftentimes it gets overlooked and unrecognized. However, knowing exactly how to use it is an important part of your marketing success. There are actually…

    • Several Ways To Know If Your Small Business SEO Campaign Is Working

      Several Ways To Know If Your Small Business SEO Campaign Is Working

      One’s small business SEO campaigns are a major investment in time, money, and resources. Some people believe that things will happen overnight when in fact it may take some time to see results and a longer period of time to see the kind of results that turn into a good ROI. Well, there’s more than…

    • Online Marketing SEO Is Small Business Smarts

      Online Marketing SEO Is Small Business Smarts

      Today’s small business has so much competition that to not have an active and thriving online marketing campaign is just suicide. Business today is done greatly online. Even for brick and mortar stores, they have to have an online presence or their competitors will gain the edge over them and that means losses in trade…

    • Strategies to Improve the Local SEO Ranking of Your E-Commerce Site

      Strategies to Improve the Local SEO Ranking of Your E-Commerce Site

      In case you own a restaurant in your neighborhood or manage a home-delivery business, you must be aware of the significance of promoting your venture online. Since your business has to compete more aggressively with similar undertakings or enterprises located in the immediate vicinity compared to related ventures, it is imperative that you formulate a…

    • 25 Years of Search Engine Optimization History

      25 Years of Search Engine Optimization History

      History of SEO If one looks back in time, it is difficult to ascertain when SEO came into existence. However, it is evident that it has been around in different forms ever since the internet came into existence. SEO refers to Search Engine Optimization that is directly built for the search engines. Google as we…