When you pay for every time someone clicks on your Google Ads, you expect to see some type of return. Google says you should see an average conversion rate of around 3.5% (three sales per ten clicks). However, if people fraudulently click on your ad, they’re committing click fraud since you’re paying for “fake” clicks. …
Why You Need To Hire An SEO Company
Part of being a successful business today lies in having a website. Not just any old website will do, though. Your business needs a high-quality, well-functioning, up-to-date website. With everything else you already have on your schedule, wonder how you’re supposed to find the time to create such a website. However, the more you read …
Considering Real Estate SEO And Its Value
You love your job as a real estate agent. However, recently you haven’t been able to get as many clients as you could in the past. This issue has you wondering if it’s the state of the market we’re in or if you should be doing something differently. All you know is that you long …
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Steps For Creating A Successful Small Business
You’re tired of working for someone else, doing the daily 9 – 5 grind all the time. You want to take back your life, and you’ve been dreaming of starting a small business. Today, you aren’t alone if you’re having these thoughts. There are lots of great benefits to starting your own business. While you …
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What You Should Know About WordPress Themes And SEO
You have a new website you’ve spent a lot of time creating. For its design, you’ve chosen to use a WordPress theme. Now that you’ve moved on to marketing, you hear a lot about SEO. Somewhere along the way, you may have heard that the theme you’ve chosen will affect how you rank in the …
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Why Your Small Business Should Try SMS Marketing
Do you own a small business? Are you struggling with marketing? Maybe you’re having a hard time getting your name in front of your target audience. As a business owner, it’s up to you to bring customers through your door. While you may know how to do this with traditional marketing, trying other, more conventional …
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Why WordPress Plays An Important Role In Dental Practice SEO
In 2003 WordPress was released and since then it hasn’t stopped growing. So it should come as no surprise that it’s now responsible for powering 34% of the internet. There are many reasons why it’s so popular. Focusing on User Experience This content management’s themes and plugins work together to create attractive, professional, user-friendly websites. …
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Deciding If You Need To Hire An SEO Agency Or Manage Things In-House
SEO is a demanding task. This may leave you wondering if you should hire an SEO agency or an in-house specialist. Although their purposes are the same, both of these options have both their advantages and their drawbacks. To determine which is best for your business you need to take some time to weigh your …
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Why NAP Consistency Is Important For Dental SEO
When you want people to recognize and trust your brand you must be consistent with its presentation. Online this means that you must focus on NAP consistency since it’ll affect your dental SEO and E-A-T. What SEO, E-A-T, and NAP All Mean Dental SEO is the optimization of your website so that it is more …
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Why Your Medical Practice Needs Digital Marketing
In the past medical practices that implemented marketing campaigns would focus on running ads on radio, TV, and in newspapers. However, today’s world is more digitalized which means that marketing must include medical practice SEO tactics. This doesn’t mean you should ignore traditional advertising but it does mean that you should also be leveraging things …
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