Category: Social Media
Google’s Updates To Improve Low-Quality And Unoriginal Content
Recently Google announced that they’re rolling out new search updates. These are expected to occur over a few weeks. Their goal is to make it easier for Google search users to find high-quality search results by reducing how much low-quality content that’s seemingly ranking high within the search results pages (SERPs). Google says that its…
What To Expect With Google’s New Algorithm Update
There’s a new Google algorithm update that recently occurred known as the “May 2022 core update.” These types of updates are meant to make the search results more relevant. To see whether this is true, Google will need two weeks for it to roll out completely. Understanding the New Update According to Danny Sullivan, Public…
Why Small Businesses Need An SEO Company
Many small businesses have heard of search engine optimization, and know its importance. But if you are not SEO savvy, your business could fall by the wayside. Here is why your small business needs an SEO company. While you may have a smaller budget than larger businesses, you can actually save money when you hire…
Determining Your Blog’s Word Count For SEO Purposes
Text length is important when creating blogs because Google ranks those that are 1,000 words or higher in their search engine results pages (SERPs). This is why many blogs are creating posts that are over 2,500 words. They refer to these as “cornerstone content.” This content utilizes SEO to help you grow your organic traffic.…
Why Localized SEO Pages Are Important For Your Business
One very important part of your local SEO strategy is local pages. These help both the search engines and your customers find your business. However, with the growing number of local searches seen by Google, you need a well-written location page today. It doesn’t matter what type of local business you run; you need to…
Ukraine Relief Effort Receives A $15 Million Google Donation
During the crisis in Ukraine, Google has stepped up to gift $15 million in relief assistance. One-third of this donation has been provided from the Google Employee Matching Campaign, while another third was made possible from grants. The president of Google affairs, Kent Walker, stated they’ve put together an SOS signal on Search across Ukraine.…
Google Confirms Local Search Algorithm Update
Google has confirmed that they have made some updates to the local search algorithms that were rolled out in November 2021. This Google update is being termed as November 2021 local search update. The update was rolled out for local search results near the November end and it concluded on 8th December. The Google update…
What To Avoid With SEO
Google is continually changing its PageRank algorithm, and these changes result in the search engine optimization (SEO) industry constantly changing. The result is that today many of the traditional standard practices are now deadly sins, and you don’t dare commit them without being penalized by Google, who may even kill your ability to rank. Therefore…
The Importance Of SEO For Your Small Business
Digital marketing has been using search engine optimization (SEO) for years, with good reason: It’s an affordable way to accelerate your small business’ growth. However, the biggest challenge is how fluid search engines are (e.g., their ever-changing algorithms). Anyone who believes they understand its essentials needs to remember that these changes will continue. How SEO…
Protect Your Business From Click Fraud
When you pay for every time someone clicks on your Google Ads, you expect to see some type of return. Google says you should see an average conversion rate of around 3.5% (three sales per ten clicks). However, if people fraudulently click on your ad, they’re committing click fraud since you’re paying for “fake” clicks.…
Why You Need To Hire An SEO Company
Part of being a successful business today lies in having a website. Not just any old website will do, though. Your business needs a high-quality, well-functioning, up-to-date website. With everything else you already have on your schedule, wonder how you’re supposed to find the time to create such a website. However, the more you read…
Helpful Tips For Creating The Perfect SEO Tags
You’ve built your business’s new website. You feel proud of what you’ve created. Now you sit back and wait for business to come to you. Right? Unfortunately, this isn’t the way that it happens. You need to help people find you online just like you’d help them find your brick-and-mortar address. Now that you hear…
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