Like with all occupations and specialties, the area of Search Engine Optimization aka SEO requires certain characteristics that separate the chaff from the wheat. There’s an amateur and haphazard way of doing SEO and then there’s the professional way. One will find that most of these qualities are applicable to any occupation, but then again, …
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Anyone with a small business that needs activity from the internet has to be incorporating small business SEO and local SEO. Without these advantages, you’re basically wallowing in the mud. Today’s businesses, even if local, may have global reach for their goods and services. If the opportunity arises, you’ll have to take it because your …
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Let’s say your site is doing just fine in the rankings and suddenly you notice a drop. It could be a drop in just the ranking position or the amount of organic, local, or any subdivision traffic. You’ll have to move quick to plug up that hole before it gets bigger, and doing SEO diagnostics …
For years, link building via backlinks or any inbound links was an essential part of SEO. Having other sites link to yours was like showing off votes during an election. Search engines used to rank pages based on these links, but not so much anymore. The main motivation has been Google. The reason being is …
Continue reading “Link Building And Backlinking, The Battle Continues”
They say nothing remains the same, and that especially goes search engine rankings. A drop in one’s rankings can be the result of one or more factors and if you don’t know your SEO, then you’ll have a hard time figuring out what’s going on. As mentioned, there are several factors that could be at …
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It can be tough making the decision regarding how much you’re going to spend on your SEO campaign and whether your campaign is worthy of the budget you’re spending. The bottom line are the results. You can save a considerable amount of capital you’re investing by studying. Yes, good old fashioned studying what SEO is …
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Recently, Google has decided to seemingly ‘do away with’ it’s prominent online Google Search and Review features based around smaller, or local businesses. Unfortunately, such a change would be deemed as a disadvantage since it had the potential to generate new traffic to business websites and their local stores or products—often via SEO based search …
Continue reading “The Whys and How’s of Google+ Modernization”
There are always new and innovative ideas being developed in the world of search engine optimization. One of the latest inventions is termed “newsjacking” and involves a sort of bait-and-switch to increase traffic and hopefully conversions as well. It essentially involves taking a hot topic news item that many people are interested in and searching …
The world of SEO has just about everyone on their toes. From industry professionals, to customers, surfers, and tech geeks. It’s as if no one can put a finger on what is going to happen next but the indicators are that there are some major changes ahead that everyone needs to stay on top of. …
So you’ve never done SEO for your sites or you’ve neglected to do so. Now you’re wallowing in the mire of confusion wondering if ti’s too late to start an SEO campaign. Well if you’re scared, don’t be, it’s never too late to start an SEO campaign. Here’s how it works, SEO is nothing more …
